Wednesday, 30 November 2011

Double Page Spread



This is my first draft of my double page spread, after looking at several different double page spreads I identified that they often have smaller Q&A type boxes that are easier to read for readers who just flick through or who don't want to read an article. That is why I made the 'Aaron's Amplified Playlist' which told the reader what music he listed to which would be regular feature on all double-page spread interviews. I also made the border for that text and the text in the bottom right hand corner, a stripe of white and then the background colour which I think gave a more interesting look and made it stand out. To make the text boxes for the actual article a bit more interesting I added the 'paint splatter' effect to areas using Macromedia Fireworks which I also thought made it look more 'rock' as it has splatered paint has connotations of rebellion and attitude. I also used Macromedia Fireworks to fix some issues I was having with the text in that when the textbox was tilted all of the actual text distorted, so to resolve this I added the text in Fireworks rather than on Publisher and tilted it on there which then did not distort the text. I have also added another image of an album cover, with my model on a motorbike which adds to the alternative/rock image.

Contents Page Changes

Before                                                      After                                              

Here is an updated version of my contents page. I added a graphic into the background so it looks less empty and more like the sort of distressed, eroded graphics that rock magazines use, I have also changed the colour of 'August 2011' to green so it stands out on the new background. I have made the black boxes behind the contents slightly longer for the introducing and backstage pass sections so that the letters were no longer cut off at the bottom. Additionally I changed the numbers on the pictures so that they looked more professional and were more in keeping with the style of the magazine and stood out against the photos. Also the colour of the box at the bottom I changed to purple so that it would stand out better than the teal coloured box and changed the text to white to make it easier to read, I also changed the CD cover image as I changed my mind on the name of the CD. At the bottom of the page I made the twitter name and facebook address smaller so that they could fit side by side and use up the space.

Front Cover Changes

Before                                                       After                                              
Here is an updated version of my front cover, I have removed the black banner at the bottom and replaced it with some Polaroid style images. I chose these images as they were different from my images of my two models as these are of live bands which the magazine would be reviewing. I have also added text into the two circles so that there is a variation of how the cover lines are presented. Additionally I added an imperative style cover line 'Get our free CD!' with an image I created of CD cover. I also added another image of the model Becca Ford and changed the way the text was arranged so that there was more image on the cover and to fill the space. I changed the letter spacing of the 'You Me At Six' cover line so that it was easier to read and moved it down slightly to fill the space between the barcode and the other cover line. I also put on the price of £2.99 as I saw that quite a lot of other monthly magazines were this often and I corrected the cropping mistake where part of his leg had been cut off.

Monday, 28 November 2011

Double Page Spread Article

Aaron

His albums gone platinum, he’s headlining the year’s biggest festivals; but he didn’t want any of it??! Rebecca Fagg talks exclusively to this new singing sensation and finds out just what happened.

Aaron walks into the small hotel room situated in the notorious Camden Lock Hotel, carrying a can of Red Bull and looking somewhat solemn. He apologises for being late and it seems his trademark hairstyle has caused him trouble as the unbelievably diffident singer was apparently ‘hounded’ by fans despite his effort to disguise himself with the classic beanie hat and wayfarers.

 In case you’ve been in a coma for the past six months and have somehow still not heard of him, Aaron exploded to the top of the charts with his first single ‘City Lights’ back in February and he has continued to escalate ever since. His album ‘Nowhere Boy’ went Platinum and he even got the royal stamp of approval as he was asked to play at Wills & Kate’s wedding.

                Since then, there has not been a festival or concert that Aaron hasn’t been at and there is even talk of another album being released in time for Christmas. Here’s what he had to say about it all.



: So Aaron, it’s fair to say that you haven’t just risen to fame in the past six months, you’ve rocketed, how does it feel to be a number one selling artist?


A: It’s weird; it doesn’t seem real, when I hear my songs playing on the radio and hear fans screaming my name I have to keep asking myself, is that my song? Are they shouting for me?  It’s surreal, I never thought that people would react to my music the way they have.
 

: well they certainly have reacted, your first single ‘City Lights’ went straight to number one, beating both You Me At Six and My Chemical Romance!


A: I know, I never imagined it escalating to that, when we released it I thought maybe it might make the top 100 as I have quite a lot of followers on twitter and YouTube but not number one, it was a very immense, strange feeling when I got the phone call from my manager Mark Johnson. I just couldn’t get my head around how people loved my music when I was just a quiet English student from a small town in Kent.
 

: Is that why you decided to sign to IndieRock?
 

A: Yeah IndieRock is an amazing label, I owe them everything. It’s scary to think that I almost signed with someone else, when I first came into contact with the music industry labels approached me and I turned them all down. I was even offered a million dollar record deal by a large American label but I didn’t want to be famous, I just liked playing my guitar and writing songs.
 

: A million dollars must have been hard to say no to! What made you turn them all down??
 

A: I knew they weren’t right for me as they didn’t understand how I didn’t want to be manufactured into another easily-marketable ‘artist’ who doesn’t write their own songs and lip syncs, that’s what attracted me to IndieRock and made my decision to sign with them, they didn’t want to change me, I spoke to one of their agents and he just said “record a single, slap a few bonus songs on it and if nobody likes it then those other companies were right, if people do like it, then you’ve got yourself a record deal” and I guess I did the right thing as that single, as you said, went straight to number one.
 

: Sounds like you made the right choice, now are the rumours true that you are working on an album to release in time for Christmas??
 

A: Yes! I can officially say it will be out in time for Christmas, I am really ecstatic about this album as there were quite a lot of songs that we couldn’t fit onto Nowhere Boy or that didn’t quite go with the rest of the songs, but this time you can expect to hear some quirkier acoustic songs, some heavier rock songs and a few collaborations that I think everyone will be really excited about
 

: Two albums in one year is pretty impressive how did you fit it all in?
 

A: Well I had a lot of songs from before I got signed that I had recorded myself and put on YouTube so I haven’t really had to write many new songs I’ve mainly been working with an absolutely amazing producer called Ellie Hayes to take those songs I wrote back when I was at uni and work them into potential singles.
 

: Wow, well we’re impressed. Finally, one last question. Can we expect to see you touring anytime soon?
 

A: yeah tickets go on sale for my ‘Somewhere Boy’ tour on September 20th and I will be touring literally everywhere from the big arenas to the small indie set-ups so watch out and I hope to see you all there!
 

If you didn’t catch Aaron’s last album ‘Nowhere Boy’ it is available to download on iTunes for a limited time at just £4.99!

Tuesday, 15 November 2011

Photos

These are all images i have taken for my magazine the montage is of the photo's I took of my models and then the other images are from Wireless Festival (as I knew I would be doing a music magazine for Media AS I took some photo's in advance) and a small local gig I went to. Some of the images I have edited into the shape of polaroids for my front cover.

 



Analysis of a music review


Here is some analysis of two music reviews, one from NME and one from The Sunday Times Music section that I did during my Media class which have helped me to identify what goes into a music review.

Review on Guns N Roses  (Elizabeth Goodman, NME 27 May 2006)

What features about the concert are highlighted in the review?
The singer Axl's appearance, the songs played, and how the band has changed due to the death of Slash and the aging of the band.
Describe the style of language used in the review.
It’s very descriptive at first describing  the beginning of the show, and then it is more chatty, colloquial as if it were a friend talking to you, quite critical but complimentary as well as she says ‘the songs are so epic and transcendent and undeniable that it doesn’t matter'.
What previous knowledge about the band is expected of the reader?
The reader is expected to know the songs, the albums and the band members along with their history as they are quite a famous, iconic rock band who would appeal to their target audience.
How do you know that the journalist is into the band?
 She seems very passionate about certain songs, about how the new guitarist doesn’t compare to the old one, but praises the songs anyway saying that it doesn't matter that they're not as good cos the songs are 'epic' in her opinion.
What assumptions does the journalist make about the reader?
That they like guns n roses and have a knowledge of all of their songs/albums/band members and also that they have an interest in the band and are as passionate about the music as she is and includes the audience when she refers to 'NME' as she is saying they weren't just the songs she wanted to hear, they were the songs the reader wanted to her as well.
Does the review link to the music publications identity and target readership?
It does link to the publications identity as they are talking about this band to the reader in a way that suggests their readers should know this band, which they most likely would as they are one of the classic rock bands and with NME's target audience of 16-34 year olds who are predominantly male who have a keen interest in music, it is unlikely that they haven't at least heard of this band.
How does the review suggest that there could possibly be an audience of different age ranges? What pleasures do you think that different age fans of Guns N Roses would experience at a gig?
It suggests that it could be for a younger audience of 16-24 as the beginning is very descriptive and creates the buzz of the concert which would be one of the main attractions of the younger audience. It also refers to the bands newer album which the 16-24 year olds may be more familiar with than the old ones. However it also suggests there is an audience of 25-34 or even possibly older as it refers to old songs and band members that the older audiences would remember. The pleasures of Guns N Roses fans at a gig differ as young audiences would just be discovering the music and would enjoy the atmosphere perhaps more than the music whereas older audiences could get pleasure from memories of particular songs or the band in general at one of their gigs, however both audiences would find the gig an escape from their usual everyday lives.
What other possible music publications would review this concert?
Kerrang!, RockSound, Q, any magazine that features rock music heavily.


Clare Maguire review/article (Paul Lester 2010 The Sunday Times / Music)

Before reading the article:
What do you think is the relevance of the term 'Talking Topshop Blues'?
The word Topshop is a clothing shop, blues has connotation of sadness, depression but also of a type of music so suggests something about somebody who used to work in Topshop who wasn't very happy there and has moved on into that type of music perhaps?
How many columns are there?
3
How many images?
1
What connotations does the image give of the artist and the content of the article?
Quite a weird image of her looking to the side and what looks like branches over her face suggesting she’s hiding behind something or something’s tieing her down. She looks almost gothic with pale skin, and black poker straight hair. Overall quite a strange image.
What are your initial impressions of this music feature?
A lot of text which suggests the readers want to read about music and aren't too fussed about image. Could either be about blues music from the title or perhaps from a slightly more rock or indie genre as her pale skin and dark hair make her look a little gothic however her music must appeal to an older audience of about 25+ due to the magazine it's in.
After reading the article:
What techniques does the writer use in the first sentence to engage the reader?
Starts with a declarative sentence ‘Clare Maguire will be’ and compares her to two popular artists of the past two years so the audience will be encourage to read the rest of the article if they like them. Engaging visual technique with larger C.
What does 'ubiquity' mean?
Ubiquity is when you seem to be present everywhere at once
What is the focus of paragraph one?
The sound of her voice and the different style and sounds of her music.
What technique features in Maguire's quote in paragraph two?
She lists all the different things and repitition
In paragraph two, how is Maguire made to sound like an average person?
As she is suffering from a cold
What is the focus of paragraph three?
Her image and style
What do you think is exaggerated in paragraph three?
A noir Florence or ellie in hell – a troubled soul – blues genre
In paragraph five, what point is made about Maguire's relationship with music?
Her relationship with music is her way of dealing with issues
How many artists are mentioned in paragraph six?
8
On what tone does the article end?
Positive, saying that she will do well.
Which current artist is Clare Maguire most similar to?
Ellie Goulding, Pixie Lott and Florence and the Machine.

Images I need

Images I need to take:
- Photo's of Aaron for front cover and double page spread - playing guitar, looking at the camera, album cover, 'backstage' image
- Photo's of Becca playing some instruments
- An album cover for the free cd
- Photo of concert tickets
- Photo's of bands performing at a live concert

Existing photo's:
I took some photo's over the summer holidays of music festivals/concerts I went to as I knew that I would need them for my AS production as I had just finished GCSE
- Wireless Festival
- Lostprophets and The Blackout

Tuesday, 8 November 2011

Planning

What I plan to call the magazine: AMPLIFIED
I have chosen this name because: it reflects the rock, metal and alternative/indie music as these genres of music use amps for their guitars and by being called amplified it suggests that it's the loudest,, and it's amplifying all of the bands it features (raising awareness and promoting them)
Reader Profile
Age: 16-25 year olds
Gender: Both genders but slightly more towards males
Hobbies: My reader would like going to concerts and festivals, listening to music, playing music, watching TV (music channels/MTV/E4), photography, watching films (Kickass, Get Him To The Greek, Paranormal Activity), going out with friends, going on social networking sites (facebook/twitter)
What they eat/drink: Energy drinks such as Relentless, Rockstar, Red Bull and other drinks such as Pepsi Max, Dr Pepper and powerade. Sweets like Twix, Mars Bar, Skittles, McCoys crisps, Doritos.
Where they go: My audience would probably go to music festivals such as Download, Reading & Leeds and Sonisphere, local gigs e.g. Battle of the Bands at bars and clubs, places like Camden Market.
Where they shop: H&M, Topman/Topshop, Superdry, American Apparel, DistrictLines.com Doc Marten, Game, HMV, markets, eBay, and smaller individual shops that sell band merchandise.
Music They Love: You Me At Six, Paramore, The Pretty Reckless, Ed Sheeran, Rise Against, All Time Low, Bring Me The Horizon, My Chemical Romance, New Found Glory, Enter Shikari, Korn, Nickleback, Linkin Park, Metallica, Muse, Foo Fighters etc. Mainly Rock, Alternative, Heavy Metal and Ska music.
What they wear: Skinny jeans, band t-shirts, dark clothing, doc martens, converse, vans, harringtons, parka's, beanie hats, studded belts, eyeliner, black nail-varnish, bracelets and festival wristbands.


Front Cover
Coverlines:
The Best of Download 2011 - the years biggest festival in photo's
Becca Ford - "You Should Know Who I Am!"
You Me At Six - talk tour bus tantrums, crazy fans and more mischeif
We Go Festival Crazy! -Download, Sonisphere, Reading & Leeds
EXCLUSIVE! Aaron "Sex, Drugs & Rock & Roll? No Thanks!" - Aaron talks about how he turned down a million dollar record deal!
Free CD - Louder!'s guide to summer 2011
COMPETITION - win VIP tickets to see some of the biggest acts of 2011
Also in this issue: Paramore ~ The Pretty Reckless ~ Skillrex ~ Ed Sheeran ~ Rise Against ~ Hadouken! ~ LMFAO + many more!

Masthead:

I may change the colour of the masthead as I need to see what colour goes best with my colour scheme

Tagline:
Plugged in on all the latest rock & roll

Image:
My model for my front cover is going to be my friend Aaron Presswell, he is 17 and he is similar to my target audience so he would appropriate to use as a rock artist. Also his hair, lip piercing and dress sense is similar to the sorts of musicians that would be in my magazine or magazine similar. This is what he looks like:

Contents:
features:
ON THE COVER
Aaron
Download
Becca Ford
You Me At Six
Festivals
REVIEWS
Paramore
Skillrex
All Time Low
Muse
Hadouken!
INTRODUCING
Ruby McCaffrey
Noel Gallagher's High Flying Birds
LMFAO
Ed Sheeran
A Thousand Lights
BACKSTAGE PASS
Bring Me The Horizon
New Found Glory
My Chemical Romance
The Pretty Reckless
REGULARS
Posters
Competitions
Gig Guide
Time Off
Born on This Day
The Buzz

Images:
The images I need to take are:
Photo of Becca Ford singing
Photo of Aaron
An album cover
Concert Tickets
Photo of Download stage

Double Page Spread:
Feature:
AMPLIFIED EXCLUSIVE!
Aaron
His album's gone platinum, he's playing all the biggest festivals, but he didn't always want a music career. Rebecca Fagg finds out the story of his sudden success and what he has planned for the future.

Tuesday, 1 November 2011

Results of Music Magazine Survey

These are the results of my survey:


As you can see the majority of my feedback is from females so my feedback may be slightly biased towards females.


As I sent it to a group of girls in each year at my school and posted it on my facebook I got a variety of different ages however the majority of my feedback is from people 12 and under.


The other two answers were: Musicals and Christian. The most popular type of music is Pop, Hip Hop & Rap and R&B this is most likely because the majority of chart music is made up of these genres. However there are no genres apart from country and reggae that are unpopular so I may try to include a variety of genres in my magazine.


Only 31.6% of my audience actually regularly buy  a music magazine so hopefully by looking through my feedback I can try and design a magazine that will appeal to them and encourage more people to buy music magazines.


5. [if you answered no to Q4. move on to Q6.] What magazine do you buy?
   - Rock Sound
   - Top of the Pops
   - We <3 Pop
   - NME
   - Kerrang!
As the majority of my audience were quite young in the 12 and under category the magazines Top of the Pops and We <3 Pop were popular as these magazines are aimed at that age range. The magazines Rock Sound, NME and Kerrang! were also popular which are aimed at a slightly older age range, approximately from 16-30 these tend to be more focused on music than the previous two and Rock Sound and Kerrang! feature a lot of music from the Rock and Metal genres.

6. What would you call a music magazine?
  - the sound
  - louder
  - popsters
  - stereo loud
  - music today
  - the kent music
  - music mag
  - tune times
  - soundcheck
  - la musique
My feedback from this question has given me a few suggestions for the name of my magazine. Firstly i like the name 'Soundcheck' as a sound check is something that happens in music when they check that is sounds okay, suggesting that the magazine is almost like a sound check for music as it is reviewing whether it is good or not. Secondly I like the name 'Louder' as music is very loud so it suggests that the magazine is louder which could make it better than other magazines, also it's almost challenging the music to be louder suggesting it has the best music in the magazine.


The other answer was new albums, these results show that my audience generally are interested in all of these topics but perhaps not as much in Clubbing Destinations, Music Blogs and Celebrity Styles so I may leave these out of my magazine and focus more on the others.


This tells me that my audience wants an even mix of photo's and text which I will keep in mind when I am planning my double page spread.


The most popular colour scheme was black, purple and pink however i think this is due to the majority of females in my audience so when I am making my magazine I might try to make it more gender neutral like the second most popular option red, blue, grey and white. I also could then take the theme of British music for my magazine as it would be the colours of the union jack.


The overall response was that my magazine should be published fortnightly which may suggest that the audience does not think there is enough content in a magazine to keep them interested for a whole month and by publishing every fortnight it would keep them more interested and eager to buy the magazine.

This information has given me some good ideas about what themes and styles of magazine I could make.

Music Magazine Survey

To conduct my survey I used the website www.surveymonkey.com again. I emailed the survey to a number of different aged students at my school and also I posted it on my facebook profile so that I could get feedback from some males as well as my school is an all girls school.
My questions were:
1. What sex are you?
2. How old are you?
3. What sort of music are you interested in?
4. Do you regularly buy a music magazine?
5. What music magazine do you buy?
6. What would you call a music magazine?
7. What content would you like to see in a music magazine?
8. Which do you prefer?
9. What colour scheme should the magazine have?
10. How often should a music magazine be published?

I used the two different types of question format; multiple choice and open text box so that I could get views from my audience as well as their choices from my selections.
My survey can be found here: http://www.surveymonkey.com/s/K5JJGNG